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Amazon A+ Content

Adding Just the Right Touch Through Enhanced Videos, Images & Text

Getting customers to your Amazon product and brand pages is only half the battle. Once you have attracted eyes to your products, the next step is impressing customers enough to get them to spend their money.

Buying decisions are influenced by A+ Content, which better conveys the value of your products through the use of multimedia. You can increase your conversion rates by properly utilizing A+ Content that will make your products much more visually appealing. SalePilot uses proven A+ Content strategies as part of its comprehensive Amazon marketing services (AMS) to enhance sellers’ offerings.

To take advantage of Amazon’s A+ content you must first become a professional seller by obtaining a trademark and being approved as a brand owner through the Amazon Brand Registry (ABR) process. Our AMS Amazon experts help clients navigate the ABR process and file for a trademark, which can take up to six to nine months to approve.

Amazon Storefront &Amp; Branding Services - Salepilot Digital Marketing Agency
Amazon Storefront &Amp; Branding Services - Salepilot Digital Marketing Agency

Amazon A+ Content is more about selling your brand. A+ Content primarily shows up at the bottom of any Amazon product listing. It’s a place to include your unique brand story, where you can talk about your company, your commitment to excellence, about the quality of your products and how they’re manufactured, your facilities and tell customers about your process. Our AMS Amazon experts help you make the most of this platform with the use of enhanced images and quality content.

Through our Amazon seller consulting, we work with you to outline a plan to help you get the most out of your A+ Content and your Amazon store SEO. Our AMS Amazon experts use targeted keywords in descriptive text on your product pages. High-quality images, a professional logo and comparison charts are vital parts of your A+ Content. We have an in-house photo, video and design team that works with you to produce a logo, comparison charts and the high-resolution images you’ll need to best represent your brand. Also, there’s a series of words you can’t use in your A+ Content. Our AMS Amazon experts make sure you’re aligned on Amazon’s guidelines so you don’t face a possible account suspension that can derail your sales.

As part of our Amazon account management for clients, we audit your listings and walk you through the steps of maximizing your A+ Content efforts. Our AMS Amazon experts help guide you through Amazon A+ Content that’s all about your company’s process and products. A+ Content allows brand owners to change product descriptions of branded Amazon Standard Identification Numbers (ASINs). Used the right way, A+ Content can help your business increase traffic, obtain higher conversion rates and — ultimately — sell more.

Amazon EBC Design & Development

We work with Amazon legacy sellers as well who have already been using Amazon Enhanced Brand Content. Amazon EBC was introduced to sellers in 2016 and became known as Amazon A+ Content in 2018. Our Amazon experts audit your current Amazon EBC text, images and videos and work with you to find ways to improve the content. Is your Amazon EBC not leading to more conversions and increased sales? Well, why not? We use in-depth analysis and our tried-and-true tactics to boost your A+ Content and improve your Amazon seller SEO. We make sure your Amazon EBC is up-to-date with the latest A+ Content guidelines and requirements for branded sellers.

Also, as part of our Amazon account management, we ensure your competitors are following all the rules and not infringing on your copyrights by illegally selling your products. Our Amazon listing service system monitors and sends automated removal requests to ensure Buy Box leech removals. This process can escalate to legal action — if needed — and our Amazon experts have resources to guide you through that process as well. We help protect your business and brand against Amazon leech scams.

Amazon Marketing Services

From Setup to Sundown, We Handle All Your Amazon Listing Optimization

When you partner with SalePilot, an Amazon Marketing Agency, to manage and optimize your Amazon listings, you can expect the following:

Seller Account Setup

Our Amazon Storefront & Branding company will set up your account, enter your products and set up your inbound shipping plan. Then our Amazon Storefront & Branding agency makes sure your account is ready to start selling products.

Seller Brand Setup

We’ll register your brand with Amazon so you’re eligible for A+ branded content. Additionally, your trademarked product will be protected.

Amazon Account Audit

Our Amazon Storefront & Branding company will review your existing account and provide feedback and a new strategy based on how you're ranking. We offer new keyword ideas, clean up, optimize current listings, update categories and fix all errors.

Competitor Research

With access to proprietary state-of-the-art keyword research tools, we'll be able to better understand your competitors’ BSR Amazon ranking strategy. Our Amazon Storefront & Branding agency can also find product gaps and opportunities and give MSRP price recommendations.

Amazon Listing Optimization

Our Amazon Storefront & Branding agency will write unique product descriptions, optimized titles, and content that encourages shoppers to buy. We'll also add high-quality photos and videos to your Amazon optimized listings.

Amazon Review Strategies

Experts with years of Amazon selling experience will design a five-star review strategy to get you over the initial “no-review” threshold.

Ongoing Optimizations

We will continue to find keyword opportunities, increase the number of reviews for each product and optimize price, headlines and product descriptions. This process is dynamic and will be ongoing until it is perfect!

Amazon PPC Services

Our Amazon advertising PPC specialists will manage and continue to improve the performance of your Amazon sponsored ads. You will get buyers from automatic, manual and social sources with high ROI and low ACoS.

Buy Box Management

Not everyone on Amazon has your brand’s success in mind. Leeches may try to hijack your products and steal your rankings. Our Amazon Storefront & Branding agency knows how to handle them and you can be assured your brand’s exclusivity will be protected. We specialize in Amazon leech removal.

CASE STUDIES

We focus on bringing value and solve business main challenges

When launching a digital marketing campaign, you don’t want just another cookiecutter marketing agency—you want a dedicated partner. This is the kind of client experience we strive to deliver at SalePilot Digital Marketing Agency.

Multiple-Location Orthopedic Practice Group | Digital Marketing Projects

Multiple-Location Orthopedic Practice Group | Digital Marketing Projects

Healthcare

Project Overview SalePilot’s robust lead generation strategy and paid search marketing campaign has helped the client drive phone calls and appointment bookings from high-intent searchers. Our SEO campaign has generated the...

String Instrument Bow Manufacturer - Salepilot Internet Marketing Agency

String Instrument Bow Manufacturer

Manufacturing, Professional Services

A household name in the musical world, this company is known for making world-class viola, cello, bass and violin bows used by everyone from amateurs and hobbyists to students...

Amazon Storefront &Amp; Branding Services - Salepilot Digital Marketing Agency

Data Automation and Integration Company

Information Technology & Services

Project Overview This integration company provides complete data automation that doesn’t require coding or IT assistance. Although new to the industry, the firm has already established its name in the...

Amazon Storefront &Amp; Branding Services - Salepilot Digital Marketing Agency

Private Wound Care Clinic

Healthcare

Project Overview This private wound care clinic has been providing affordable, high-quality hyperbaric oxygen therapy (HBOT) and wound care treatments to patients with non-healing and complicated injuries since 2014. It...

Amazon Storefront &Amp; Branding Services - Salepilot Digital Marketing Agency

Microphone Manufacturer

Manufacturing

Project Overview Founded in 2000, this company has quickly grown into an internationally respected manufacturer of microphones for audio engineers, musical artists, podcasters, professional musicians, recording companies and streamers. Despite its...

Seismic Audio - Salepilot Internet Marketing Agency

Seismic Audio

Manufacturing

Project Overview Through integrated Amazon advertising and SEO campaigns, SalePilot was able to increase the client’s average sales volume from 14,548 total units ordered in December 2019 to 18,031 total...

WHO ARE WITH US

Our Amazing Clients

Amazon Storefront

Take Advantage of this Platform to Showcase Your Small Business

In 2018, Amazon introduced a way for small- and medium-sized businesses to flourish on the world’s largest eCommerce search engine. Amazon Storefront is an optional, separate section for sellers to highlight their small businesses. Amazon Storefront features a variety of product categories for U.S.-based businesses. Through our Amazon Storefront SEO techniques, we help you surpass your competitors.

This platform allows you to take advantage of sponsored brands ads instead of only using sponsored products ads. Another great Amazon Storefront benefit is that you have a captive audience because it doesn’t display your competitors alongside you on the page.

Sponsored products ads have higher conversion rates than sponsored brands ads, but smart customers run them both. We promote your brand in a way that takes full advantage of our Amazon Storefront & Branding efforts as well as from a consumer user experience standpoint. Our Amazon Storefront SEO efforts give you a direct opportunity to point someone to a products page full of your branded items.
Amazon Storefront &Amp; Branding Services - Salepilot Digital Marketing Agency

We can create your Amazon Storefront for you as part of our Amazon seller consulting services. Your Amazon Storefront does have some design flexibility, so we work with you to create a custom design that works best with the number of your product offerings to help maximize your Amazon store SEO. As part of our Amazon listing services and our Amazon seller SEO practices, we align with your business goals to decide the best way to highlight and display your products.

Amazon Storefront &Amp; Branding Services - Salepilot Digital Marketing Agency

Our Accelerated Programs Boost Your Profit and Elevate Your Exposure

One way for you to increase your profit margin is to have your products featured on the Amazon Best Sellers Rank list. Anyone who earns Amazon BSR status is likely to benefit greatly from the exposure.

The Amazon Best Seller calculation is based on Amazon sales and updated hourly to reflect recent and historical sales. But, according to Amazon, it doesn’t always indicate how well an item is selling among similar items. Amazon created category and subcategory best seller lists to highlight an item’s rank within those segmented areas to make it stand out.

Our Amazon experts use customized strategies — including Amazon store search engine optimization — as part of SalePilot’s Amazon account management to help your business get up and running quickly. We have accelerated programs that can take clients from invisible to BSR Amazon status within their first 30 days. Your sales dictate whether you have a chance to become an Amazon #1 Best Seller.

Of course, not everyone will obtain Amazon BSR status. We can’t guarantee that for any client. But our Amazon seller consulting team develops a custom strategy for your business that boosts your Amazon store SEO and gives you a better chance to beat your competition and reach the top.

TopSEOs Named SalePilot The Number One Amazon Storefront & Branding Company In The Country In April 2019.

To see more of the awards we’ve won from TopSEOs, check out our profile. Ready to work on getting more sales on Amazon through an expert Amazon Storefront & Branding campaign?

 
Amazon Storefront &Amp; Branding Services - Salepilot Digital Marketing Agency

7 reasons companies invest in Amazon Storefront & Branding services

With Amazon dominating the online marketplace, it makes sense for businesses to use the platform. Why partner with an Amazon Storefront & Branding company, though? Because SalePilot can optimize your products to generate more revenue, leads, and market dominance.

For a better perspective, here are the seven biggest benefits of our Amazon Storefront & Branding services:

1. Improve your Amazon ranking

If you’re new to the Amazon marketplace, you’ll probably notice it’s a challenge to earn a high sales ranking — which is your product’s ranking in Amazon search results. Like search results on Google, as well as Bing and Yahoo, a high ranking often correlates to more clicks and conversions.

For example, search results in the first position on Google earn 33 percent of all search traffic.

Our team applies search engine optimization (SEO) strategies to improve your Amazon ranking. That means we’re researching high-volume, low-competition search queries on Amazon and incorporating them into your product page to increase its ranking.

We prioritize the user experience, though. That’s why we create product content that emphasizes readability and quality, as well as your brand voice. It’s natural and connects with shoppers, encouraging them to choose your company and product.

With pay-per-click (PPC) services on Amazon, we can also help your product gain immediate exposure to complement your SEO strategy. Like traditional PPC ads, you only pay when a shopper clicks on your listing.

2. Earn your product’s Buy Box

A priority for every Amazon seller is the Buy Box. The Buy Box is a feature on every Amazon product listing. When a user clicks, “Add to Cart,” Amazon automatically adds the product that occupies the Buy Box.

If your product doesn’t have the Buy Box, you depend on shoppers to take the extra step of comparing sellers through the “Other Sellers on Amazon” option. The risk of that, however, is that consumers will compare your product’s price and shipping costs against every other listing.

They’ll also see your Seller information, which lets them compare your overall rating to everyone else.

At SalePilot, we help your company earn that Buy Box with our Amazon listing optimization services.

That helps you generate more sales and profits, plus expand your consumer base. Our team will also make sure your Amazon Seller Business account is eligible for the Buy Box, which depends on several factors, including your account type.

3. Increase your revenue

With more consumers choosing Amazon for their shopping, it’s become a hub for spending. Studies show that Amazon Prime members spend more than $1,000 per year at the eCommerce website — shoppers without a membership spend around $600 each year.

By starting an Amazon Business Seller account, you’re providing your company the chance to earn a portion of that spending. For perspective, Amazon boasts more than 100 million Amazon Prime members.

We’re passionate about driving results at SalePilot.

That is why we use performance-driven strategies to improve your revenue on Amazon. By researching your audience, industry, company, and products, we create a customized Amazon Storefront & Branding strategy for achieving your profit benchmarks for this quarter and next.

4. Optimize your team’s productivity

No matter how many products you sell on Amazon, it requires time and dedication to manage your inventory, orders, and listings. That cuts into your team’s time, which may lead to setbacks in other areas.

At SalePilot, we’re more than a partner — we’re an extension of your team. That means we dedicate ourselves to your success, which is why we’ll take the extra steps to maximize your Amazon revenue, instead of settling for “good enough.”

That gives you peace of mind. Plus, it gives your team a more manageable workload, which can boost productivity and generate even better results for your company, helping you grow and become one of the best places to work.

5. Maximize your brand awareness

In most instances, you want to generate not only sales for your business but also brand awareness. Amazon listing optimization services let you expose shoppers to your products, as well as to your brand. That can help your company become somewhat independent of Amazon.

Instead of earning 90 percent of your sales from Amazon, for instance, you may build enough brand awareness that consumers start purchasing items from your website. That can help you balance out your revenue channels.

With more than 20 years of experience in building brand awareness, such as through social media marketingemail marketing, web design, and several other digital marketing services, we understand the value of brand awareness — and how to improve it.

6. Grow your website traffic

Diversifying your revenue channels is an asset, which is why our team helps you succeed on Amazon and elsewhere with our digital marketing services. By helping your company become a juggernaut on Amazon, as well as building your brand awareness, we help you earn valuable website traffic.

That lets you generate revenue — and maybe even leads — from your website.

7. Become an industry leader

With an increased sales ranking on Amazon, as well as the occupancy of your products’ Buy Boxes, you can quickly become a recognized name among consumers — especially if you’re working with respected businesses in your industry.

As an industry leader, your company has an immense opportunity to grow. Our team can help you too, providing additional digital marketing services that let your business go beyond Amazon and to other channels.

If you browse our portfolio, as well as testimonials, you can see the change we bring to companies. Our partnership with Ceramcor, an eCommerce store for ceramic kitchenware, for instance, led to annual revenues increasing by 85 percent due to our SEO and web design services.

Earn more revenue with Amazon Storefront & Branding services from SalePilot

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